This privacy policy applies to all personal data collected and used by us when you visit or use our website, place an order, contact us, or engage with us through social media or other channels. ‘Personal data’ refers to any information through which we can identify you, as described below.

Who We Are

We are OLIRA, an independent fashion brand based in Europe. OLIRA is responsible for the processing of your personal data in accordance with the General Data Protection Regulation (GDPR).

Company Details:
OLIRA
VAT: PT301680680
Email: support@oliraamsterdam.nl

Personal Data We Collect

• Contact details: Name, address, telephone number, email address
• Account and technical data: Login info, IP address, browser, device, location, pages visited
• Purchase info: Ordered products, delivery address, payment method, order history
• Communication data: Messages via email, social media, or customer service
• Marketing preferences: Your consent and preferences for updates/promotions
• Social media engagement and tracking technologies (see Cookie Policy)

Purpose and Legal Basis of Processing

PurposeLegal BasisFulfilling orders, payments, customer supportContract (Art. 6(1)(b) GDPR)Sending marketing communicationsConsent (Art. 6(1)(a) GDPR)Analytics and website improvementLegitimate interest (Art. 6(1)(f) GDPR)Fraud prevention and securityLegitimate interest (Art. 6(1)(f) GDPR)Compliance with legal/tax obligationsLegal obligation (Art. 6(1)(c) GDPR)

Marketing Communications

You will only receive marketing emails or messages if you’ve given explicit consent. You can unsubscribe at any time via the link in our emails or by contacting us.

Cookies

We use cookies and similar technologies to offer essential site functionality, improve user experience, and personalize content. Non-essential cookies are only activated after your consent via our cookie banner. You can manage your preferences at any time. See our Cookie Policy for full details.

How We Share Your Data

We do not sell your data. We may share it with trusted third parties only when necessary:

• Hosting, analytics, and support providers
• Payment processors and logistics partners
• Marketing tools (e.g. Shopify, Klaviyo, Meta), with your consent
• Authorities if required by law

All partners operate under strict data agreements to ensure GDPR compliance.

International Data Transfers

Some partners are located outside the EEA. When this happens, we use Standard Contractual Clauses (SCCs) or ensure certification under recognized frameworks to protect your data.

Data Security

We use industry-standard security measures including SSL encryption, access control, and regular audits to keep your personal data safe.

Data Retention

• Order/account data: up to 7 years (tax compliance)
• Marketing consent: until withdrawn
• Customer support: up to 2 years from last contact
• Cookies/analytics: as defined in our Cookie Policy

Your Rights Under GDPR

You have the right to:

• Access your personal data
• Correct incorrect or incomplete data
• Request deletion of your data
• Limit or object to processing
• Receive your data (portability)
• Withdraw consent at any time

To exercise these rights, contact us at support@oliraamsterdam.nl.

You also have the right to lodge a complaint with your local Data Protection Authority.

Changes to This Policy

This policy may be updated periodically. Any major changes will be communicated via our website. Please review this page regularly.

Last updated: 12.07.2025